Bauer Media are a media company who reach across eighty influential media brands worldwide, these span a range of interests including, heat, GRAZIA, Closer, MCN, FHM, PARKERS, MATCH, Magic 105.4, Kiss 100, Kerrang and 4Music. They focus mainly on adults and teenagers, magazines like Kerrang mainly focus on teenagers and other magazines such as Heat and Grazia. This reaches over 19 million adults and a lot of teenagers all across the UK.
Although Bauer Media are a big highly-rated company I do not believe they would suit my magazine, as my magazine is not based on new music, its based on music gone by, and Bauer media like to focus on recent activity, and Bauers audiences tend to be teenagers who are interested in new age music or rock, or adult women who like to read about gossip.
However I think that we could approach Bauer media with a fresh idea with our periodic music magazine, but this would be a big risk, as Bauer media don't really sell older music generation magazines, they publish magazines like Kerrang and the NME these are all based on teenagers who like rock music but shy away from the normal kind of music.
Ok fine - now you must research and find who would produce your magazine and why! Look for other publishing houses and also the possibility of internet etc.
ReplyDeleteMrs R